UpstreamKit

Analysis & Audit

Copilot Visibility Checker

See how Microsoft Copilot answers your buyers' prompts, whether your brand is named, and which competitors it recommends instead.

Copilot is not exposed directly by our data provider, so this runs against a comparable web-grounded assistant. Treat it as a proxy, not as Copilot itself.

Copilot leans on Bing

Microsoft Copilot is grounded largely in the Bing index, so Bing crawlability and indexation matter more here than anywhere else. If Bingbot cannot reach you, Copilot will not name you.

Check that first with the Robots.txt Checker.

Reading the result honestly

  • Assistant answers vary between runs and sessions. One absence is noise; the same absence over several weeks is signal.
  • Being named in prose and being citedas a linked source are different outcomes. Track them separately.
  • Model updates move these numbers independently of anything you ship. Record the date of every run.